How Do You Measure Up?

May 21, 2014

In a world where we’re all often guilty of comparing ourselves to colleagues, friends and even neighbours, one valuable metric that you do want to know is how you compare to your competitors. What metrics should you be tracking and why? For example, do you know how many donors you renew year over year? How […]

The ‘S’ Words: Seamless and Silos

March 11, 2014

Once upon a time, we humans wandered the earth, hunting and gathering for food we needed to survive. Then, tens of thousands of years ago, we taught ourselves to farm. About 200 years ago we began to master machinery—and the industrial age began. And so it kept going: the knowledge economy, the digital economy and […]

It’s all about the data!

February 11, 2014

Although many of us may have started the year in a bit of a stupor from all of the good food and treats we consumed over the holidays, the polar vortex has likely snapped you out of it and you’re focused anew on your resolutions. Perhaps you want to tackle that home improvement project you’ve […]

7 New Research Findings You Can’t Do Without

June 28, 2011

Over your career, you’re going to listen to fundraisers — more fundraisers than you can shake a stick at. And that’s great… but, what you really need to do is listen to your donors. Because what donors say to fundraisers is way more important than what we fundraisers say to each other. Here are 7 […]

What every nonprofit should know about its donors

February 11, 2011

Your most profitable donors are deeply connected and loyal to you because you have a strong relationship with each other. And as in any great relationship, you need to do as much (or more) listening than you do talking. Listening to donors is more than just picking up the phone when they call – you […]