Crisis Management: When Direct Mail Is Not So Direct!
The printer and the mail house have come through for your client. Stock arrives on time, the laser lives have been signed
The printer and the mail house have come through for your client. Stock arrives on time, the laser lives have been signed
When you think about your direct mail program, I’m willing to bet that unrestricted revenue is a huge consideration. Would you agree?
Bulk Mail. Third Class Mail. Admail. Householder. 7Ps. Junk mail (Gotcha! I just wanted to see if you’re paying attention…). It’s all in a name, isn’t it?
HAPPY NEW YEAR! Now, let’s get down to business. Before we dive in headfirst into this year, I wanted to look back
I’m betting that headline stopped you in your tracks. What? Why would you want to raise less money than you did last
Noooo, we can’t ask for money! Besides, why would anyone want to give to us? This just won’t work. There has to
This post is a continuation of 8 Tips on Working with Designers for Non-Profit Staff. You have the go-ahead on your project’s artwork.
For every way you communicate with your donors, whether it is through direct mail appeals, newsletters, or welcome packages, you will want
Once upon a time, we humans wandered the earth, hunting and gathering for food we needed to survive. Then, tens of thousands
© 2022 GOOD WORKS CO. ALL RIGHTS RESERVED. PRIVACY POLICY.