JOB POSTING: ACCOUNT MANAGER

January 23, 2020

Closing Date: January 31, 2020 Job Region: Ottawa (Flexible) Years of Experience: 5+ Salary Range: $65,000 – $85,0000 What exactly is this position all about? It’s a fundraising consulting gig where you are the day-to-day contact point for clients and execute the annual fundraising programs of charities who work in primarily direct mail, digital and/or […]

JOB POSTING: FUNDRAISING STRATEGIST

Closing Date: January 31, 2020 Job Region: Ottawa (Flexible) Years of Experience: 7+ Salary Range: $80,000 – $95,0000 What exactly is a Fundraising Strategist? It’s a position that allows you to create and execute direct mail, digital and legacy giving campaigns while managing client relationships. Simply put, it’s a fundraising consultant gig. Are you passionate […]

Fundraising Tips & Lessons From 2019 That You Can Apply This Year

January 13, 2020

I saw lots of fun end-of-year, and end-of-decade, lists going around near the end of 2019, but I never saw a list of the best fundraising tips of the year, so I decided to write one! Check out these tips and lessons from 2019 that you can apply in 2020… Basics Are Basics for a […]

Canada Post 2020: What You Need To Know!

January 5, 2020

With the arrival of the new year comes changes to Canada Post services and pricing. Here is a summary of the changes that are most likely to affect your direct mail program. These changes are expected to go into effect on January 13, 2020. Return of Undeliverable Mail In my opinion, the best change Canada […]

4 Easy Tips for Donor Database Maintenance

December 16, 2019

Maintenance is part of our daily lives whether we like it or not. Visiting the dentist twice a year, regular oil changes for your car, and replacing your furnace filter are all examples of beneficial maintenance in our lives. This is no different for your donor database. The better you maintain your data, the easier […]

If It Sounds Too Good To Be True…

December 9, 2019

When I was a kid, my mother had a favourite saying that she’d pull out and use on us every once in a while. When we came home all excited about something we saw advertised, she’d say “Honey, if it sounds too good to be true, it probably isn’t.” Now, if you’re reading this, you’re […]

How to Improve Direct Mail Results through Testing

December 2, 2019

Testing, Testing, 1, 2, 3… Are your direct mail response rates a little soft? Is your acquisition program not bringing you the results you were anticipating? Sounds like the time is ripe to do some testing to see what will improve your appeals and – by extension – increase your revenue. There’s plenty of things […]

How to build your annual direct mail plan in 8 easy steps

November 22, 2019

As fundraisers, we all know that the first signs of the holiday season mean it’s time to dive into planning meetings, campaign budgets, and spreadsheets. But I have good news to share! Direct mail isn’t dead. (You can see the research for yourself in Good Works’ State of the Direct Mail Nation 2019) The bad […]

JOB POSTING: Philanthropic Counsel

October 9, 2019

Closing Date: October 30, 2019 Job Region: Ottawa (flexible) Years of Experience: 5+ What exactly is a Philanthropic Counsel? It’s a position that merges the skills of a fundraising strategist with an account manager in the annual giving sphere. It’s a fundraising consultant gig. Are you passionate about fundraising? Are you self-motivated, curious and opinionated? Comfortable being called […]