The Holy Trinity of Aging Well

April 23, 2019

Most of us who work as fundraisers have super-busy lives. We rush from family to job responsibility – and back – sometimes several times in a day. At work, we’re trying to do more with less – and to do it more quickly than we did last year. Most fundraisers live in what Jane Fonda […]

Fundraising Trend #7: The End of the Donor (as we know it)?

September 4, 2017

Okay, maybe this one isn’t a trend; YET. But I think it will be… Over this summer, I’ve shared the six trends that I believe most influence our work as marketers and fundraisers in the philanthropic marketplace. I hope you’ve found a few of them helpful. But, as I finished the six-part series, there was […]

Writing – the least important, most important thing

January 15, 2013

“We’re creative. We’re gonna sit at our desks typing while the walls fall down around us. Because we’re the least important, most important thing there is.” Those were Don Draper’s words during an uncharacteristically cynical moment in the hit series Mad Men. While his agency faced bankruptcy, Don spilled a career’s worth of professional frustration […]

Take a Sunday drive on the road to annual planning

November 12, 2012

Just about every business or fundraising book you pick up, workshop you attend, or professional you seek advice from, will tell you that you need a plan and show you how to build one. And so you should – no in fact – you must have a plan. You need to write it down, talk […]

7 ideas to help you create inspired donor thank yous

October 19, 2012

As fundraising professionals, we all know that we need to thank our donors. What most of us don’t realize is that our donors already know what kind of thanks, beyond a standard acknowledgement, would be most meaningful. The best thank yous say more than just, well, thank you. Donors want to see results. In fact, […]

Jingle Bells, Jingle Bells … it’s Christmas in July!

July 9, 2012

As I write this, it’s 34 degrees outside and in just a few hours, I’ll be heading to the cottage for a vacation. Long slow days of swimming, reading and (maybe) a few cocktails beckon. I can’t wait. But, it’s also the perfect time to think about Christmas. Wait, what? Yes, you heard me right. […]

The fossilized newsletter?

June 10, 2012

When I was asked to write a piece on whether or not newsletters were still relevant, I agreed without thinking. But when I started thinking, I realized that the question was wrong. To me, the question isn’t whether or not newsletters are relevant. The question is where and with whom newsletters work. Let’s start by […]