4 Helpful Hints For Better Direct Mail Packages

March 11, 2019

When the time comes to start planning and designing your next direct mail appeal, we all start with the lofty goal of coming up with the next stop-you-in-your-tracks, jaw-dropping, game-changing mailing package.  Back here in reality, it doesn’t take long for the rain cloud of ROI and budget constraints to wash out our award-winning package design parade.  […]

The Giving Report 2018 – Helping you stay in the know!

December 3, 2018

The Canada Helps Giving Report 2018 was recently released. If you haven’t had a chance to read it yet, I highly recommend that you do. For me, it certainly affirms what we see and experience in our day-to-day work with our clients. The Giving Report 2018 hits the mark in driving some very timely points […]

How Small Charities Can Win Big At Fundraising

October 29, 2018

Small charities are near and dear to my heart. They tend to be more agile and nimble. The small team of staff and volunteers usually have their hands directly involved in the work. There’s a lot of passion. There are so many strengths, but often smaller charities aren’t as good at using those strengths to […]

Want to raise more money and awareness?

August 13, 2018

“If only more people knew about us and the great work we do, we could raise so much more money.” As a fundraiser, how many times have you heard this? And be honest, you may have even uttered those words yourself in a moment of weakness. Wanting to raise awareness, educate and share the story […]

How To Achieve Awesomeness: A Summer Challenge for Fundraisers

June 18, 2018

We have a small tradition in our family – it’s the annual crafting of our summer “Poo-Butt List.” Now stick with me for a minute. Each summer we pull out a yellow pad of legal paper and gather around the kitchen table. We all toss out the wild things we’d like to do which can […]

Silk Purses and Silos

August 29, 2013

(NOTE: If you’re reading this blog, you’re probably a fundraiser. While I hope you get value from it, I want to confess that I didn’t write it for you. I wrote it for your CEO. I wrote it for your finance boss. I wrote it for your Board Chair and the members of your Board […]

Take a Sunday drive on the road to annual planning

November 12, 2012

Just about every business or fundraising book you pick up, workshop you attend, or professional you seek advice from, will tell you that you need a plan and show you how to build one. And so you should – no in fact – you must have a plan. You need to write it down, talk […]

Jingle Bells, Jingle Bells … it’s Christmas in July!

July 9, 2012

As I write this, it’s 34 degrees outside and in just a few hours, I’ll be heading to the cottage for a vacation. Long slow days of swimming, reading and (maybe) a few cocktails beckon. I can’t wait. But, it’s also the perfect time to think about Christmas. Wait, what? Yes, you heard me right. […]

Find direction with your major gifts compass

February 2, 2012

Just about every small to medium-sized charity I talk to struggles with major gifts. They look at the big hospitals and universities up the street and get overwhelmed. ‘They’ve got staff and money and experience. We’ve got none of that. How can we possibly compete?’ Let me start by saying that more effort on major […]