How well do you REALLY know your legacy donors?
In the world of fundraising, a legacy gift is valued as the pinnacle of giving. It is the coveted brass ring for
Jennifer Benedict
In the world of fundraising, a legacy gift is valued as the pinnacle of giving. It is the coveted brass ring for
If you don’t know the destination, how will you know when you get there? It seems we spend a lot of time
As a consultant, I have the pleasure of interacting with a diversity of people across our sector. I have noticed a disturbing
Donor-centricity. Mention that term in a room full of fundraisers and you’ll always get lots of approving nods. We are very smart
What comes first, fundraising staff or money? It is a conundrum faced by many charitable organizations. To raise money you need a
The Canada Helps Giving Report 2018 was recently released. If you haven’t had a chance to read it yet, I highly recommend
“If only more people knew about us and the great work we do, we could raise so much more money.” As a
You just released a killer appeal into the donor universe and you know it’s going to yield big results. The donations start
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