New Year Resolutions for Fundraisers in 2022
Ok, I realize I’m a little late to the game in sharing resolutions for 2022, but one of MY resolutions was to
Direct Mail
Ok, I realize I’m a little late to the game in sharing resolutions for 2022, but one of MY resolutions was to
So, how did your direct mail program do this year? That’s the question that’s on every mail fundraiser’s mind as we head
As we approach the end of 2021, our uncertain future seems more uncertain than it has before. As if the emergence of
Have you ever heard the story of how fundraising helped to build the Statue of Liberty? It’s a tale that’s roughly 150
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
Poor direct mail. It’s been the unpopular cousin of other fundraising channels in many people’s minds for years now. To many fundraisers,
What single, magical tool can help you generate revenue, deepen donor loyalty, uncover donor interests, upgrade giving, AND find new leads? You
The wait is over! For those of you looking for up-to-date, pandemic-proof, all-Canadian direct mail benchmarks, look no further. The 2021 Canadian
Sooner than you think, it’ll be crucial for you to better understand the giving behaviours of Gen Xers and Millennials. From 2016
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