Let Your Donors be the Jury
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
Direct Mail
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
Poor direct mail. It’s been the unpopular cousin of other fundraising channels in many people’s minds for years now. To many fundraisers,
What single, magical tool can help you generate revenue, deepen donor loyalty, uncover donor interests, upgrade giving, AND find new leads? You
The wait is over! For those of you looking for up-to-date, pandemic-proof, all-Canadian direct mail benchmarks, look no further. The 2021 Canadian
Sooner than you think, it’ll be crucial for you to better understand the giving behaviours of Gen Xers and Millennials. From 2016
We’ve all had it happen. Things are humming along and all the ducks are waddling along in their rows when BAM! Printing
This year is a great time to strengthen your monthly giving program. By focusing your time and energy on monthly giving, you
How to Write Direct Mail for Donors Who Don’t Read Direct Mail 💌 Here at Good Works, we’re passionate about sharing emotional
In case you missed it, Canada Post made some changes earlier this year that may affect your direct mail program. If you’re
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