How To Analyze Your Direct Mail Performance in 2021
So, how did your direct mail program do this year? That’s the question that’s on every mail fundraiser’s mind as we head
fundraising professionals
So, how did your direct mail program do this year? That’s the question that’s on every mail fundraiser’s mind as we head
Have you ever heard the story of how fundraising helped to build the Statue of Liberty? It’s a tale that’s roughly 150
If like me you’ve been a fundraiser for a while, you’ve heard mid-level donor and mid-level giving program come up a few
In the world of fundraising, a legacy gift is valued as the pinnacle of giving. It is the coveted brass ring for
I have a feeling I’m on the cusp of a dreaded parenting rite of passage with my almost 2-year-old: the “why” phase.
If you’re a fundraiser, you’ve likely encountered someone within your organization (or at a dinner party!) who thinks of fundraising not as
You have a copywriting deadline to meet, but how are you supposed to deliver high impact copy, without spending every waking hour
For many charities, COVID-19 has impacted not just on revenue overall, but the mix of channels that drive it. As uncertainty around
Did you know that of the 86 thousand registered charities in Canada, the overwhelming majority are small charities? Most of them operate
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