Trust Your Gut: Five Times The Fundraiser Is Always Right
If you’re a fundraiser, you’ve likely encountered someone within your organization (or at a dinner party!) who thinks of fundraising not as
If you’re a fundraiser, you’ve likely encountered someone within your organization (or at a dinner party!) who thinks of fundraising not as
You have a copywriting deadline to meet, but how are you supposed to deliver high impact copy, without spending every waking hour
The COVID-19 pandemic has sent a lot of charity leaders into a tailspin. In this unknown environment, many of us have felt
Days are getting shorter, the nights a little cooler, and my work from home attire now includes a lot more hoodies. It
For those of you that are savvy veterans of the direct mail fundraising game, you know that we are heading into the
Over the years, I’ve heard dozens of reasons why fundraisers don’t think that now is the right time to invest in their
Building a digital program is kind of like baking a macaron: you need the right ingredients, combined in the right way, or
A very long time ago when I worked in print, colleagues were concerned that the proliferation of computers would sound the death
For many charities, COVID-19 has impacted not just on revenue overall, but the mix of channels that drive it. As uncertainty around
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