
Let Your Donors be the Jury
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
Poor direct mail. It’s been the unpopular cousin of other fundraising channels in many people’s minds for years now. To many fundraisers,
Think of life as a story. More specifically, think of it as a book – an autobiography to be precise. If you
Here’s a fact you’ve probably never considered before: we human beings are the only species on earth that lives with the knowledge
Fundraisers always ponder questions about offers. How much should I ask for? What would a donor pay for this? Or for that?
The COVID-19 pandemic has sent a lot of charity leaders into a tailspin. In this unknown environment, many of us have felt
Over the years, I’ve heard dozens of reasons why fundraisers don’t think that now is the right time to invest in their
Where we’ve been In today’s direct mail marketplace, the fundraiser’s biggest struggle is the search for new donors. No matter how great
We have two big dogs at my house. They eat tons of food. They need to get haircuts (because they’re extremely shaggy!)
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