
The 5-Word Legacy: what are YOUR five words?
In a bit of insight often attributed to both Hemingway and Banksy (but probably originating from neither artist), there’s an idea that
In a bit of insight often attributed to both Hemingway and Banksy (but probably originating from neither artist), there’s an idea that
Soon my fellow Good Workers and I will be releasing this year’s Canadian Direct Mail Benchmarks Report. As I was looking a
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
Poor direct mail. It’s been the unpopular cousin of other fundraising channels in many people’s minds for years now. To many fundraisers,
Think of life as a story. More specifically, think of it as a book – an autobiography to be precise. If you
Here’s a fact you’ve probably never considered before: we human beings are the only species on earth that lives with the knowledge
Fundraisers always ponder questions about offers. How much should I ask for? What would a donor pay for this? Or for that?
The COVID-19 pandemic has sent a lot of charity leaders into a tailspin. In this unknown environment, many of us have felt
Over the years, I’ve heard dozens of reasons why fundraisers don’t think that now is the right time to invest in their
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