The 2023 Canadian Direct Mail Benchmarks Report is here
In the 2023 edition of our Canadian Direct Mail Benchmarks Report we cover a lot of ground. Along the way, we tackle
fundraising tools
In the 2023 edition of our Canadian Direct Mail Benchmarks Report we cover a lot of ground. Along the way, we tackle
Soon my fellow Good Workers and I will be releasing this year’s Canadian Direct Mail Benchmarks Report. As I was looking a
Ok, I realize I’m a little late to the game in sharing resolutions for 2022, but one of MY resolutions was to
It’s officially November, which means fundraisers everywhere are gorging on discount Halloween candy and feverishly finalizing their year-end campaigns. And with multi-channel
Have you ever heard the story of how fundraising helped to build the Statue of Liberty? It’s a tale that’s roughly 150
If like me you’ve been a fundraiser for a while, you’ve heard mid-level donor and mid-level giving program come up a few
I’ve been a partner at Good Works for 25 years now. But, before I became a Good Worker, I was a client
More of our clients, and charities in general, are dipping their toes (or fully diving in!) to advertising on Facebook. Since we
Poor direct mail. It’s been the unpopular cousin of other fundraising channels in many people’s minds for years now. To many fundraisers,
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