Lookalike Audiences: Dead or Just Misunderstood?
Have you recently run a Facebook campaign using a lookalike audience? Did it make you doubt whether or not they’re effective? No
social media
Have you recently run a Facebook campaign using a lookalike audience? Did it make you doubt whether or not they’re effective? No
SO MUCH MEDIA!! I know I don’t need to tell you how pervasive all the media we consume is. It’s littered with
Whether you’re just starting up a fledgling email program, or you’re already deep into the world of remarketing, I have the same
Earlier this year, Facebook announced they’d be making some major changes to their algorithm. For most social media marketers, Facebook changing their
Ah, the dog days of summer. For most people, it’s a time to kick back, relax and enjoy time with family and
I’m just back from the inaugural AFP TechKnow Conference, which took place earlier this week in Orlando. It was a jam-packed few
Bet that caught your attention. Unfortunately, a short article is never going to turn you into a social media fundraising superstar. But it can
We Good Workers are attending AFP Congress in Toronto this week, and I have the pleasure of presenting a social media workshop
I had the honour today of presenting a session on Facebook and Twitter for nonprofits to more than 70 people. The luncheon
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