Direct Mail Fundraising in 2024 – What the Benchmarks Tell Us
We know you’ve been patiently waiting, and it’s finally here – the 2024 Canadian Direct Mail Benchmarks Report is now ready for you
direct mail
We know you’ve been patiently waiting, and it’s finally here – the 2024 Canadian Direct Mail Benchmarks Report is now ready for you
If there’s one thing that I’ve learned in my 10+ years working in the charitable sector, it is: You are not your
I remember my ‘aha moment’ like it was yesterday. I was at a CAGP event at Saint Paul University in Ottawa. It
It has been a little while since I last reported on the state of direct mail production. In that time, direct mail
In the 2023 edition of our Canadian Direct Mail Benchmarks Report we cover a lot of ground. Along the way, we tackle
Soon my fellow Good Workers and I will be releasing this year’s Canadian Direct Mail Benchmarks Report. As I was looking a
Ok, I realize I’m a little late to the game in sharing resolutions for 2022, but one of MY resolutions was to
So, how did your direct mail program do this year? That’s the question that’s on every mail fundraiser’s mind as we head
Have you ever heard the story of how fundraising helped to build the Statue of Liberty? It’s a tale that’s roughly 150
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